Its chief defining feature so far is its use of a 24.8-megapixel sensor that's unusually large--the size of a full frame of 35mm film. That move makes Sony only the third digital SLR (single-lens reflex) maker, along with Canon and more recently Nikon, to aim for that part of the market. Sony's flagship is geared toward advanced amateurs, but Sony hopes professional photographers will like it, too. The camera is scheduled to go on sale later this year.
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Toru Katsumoto, senior general manager of Sony's digital imaging business group, says the flagship model is geared chiefly toward "enthusiasts and high-end amateurs."
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